FilmAbbey Road Studios is coming to SXSW! We’ll be heading out with our audio tech incubator Abbey Road Red to present the most exciting music tech innovations at SXSW. From AI and the spatialisation of audio to immersive content and augmented reality, meet our experts and discover the tech that is shaping the future of music making.
Where to find us?From 10 to 13 March we will be at the Britain Is Great stand 315 at the Interactive Trade Show presenting the best of British music tech in partnership with the Department of International Trade, followed by an afternoon of inspiration at the British Music Embassy on Tuesday 12 March.
What to expect?
The Britain Is Great Stand 315 - Interactive Trade Show, Sunday 10 to Wednesday 13 March• Pioneering music tech across the whole value chain from music creation to consumption
• Red execs will be present to discuss advancements in music technology from AI across the value chain to spatialised audio
• Companies include Scored (adaptive music), Humtap (generative composition), Vochlea (intelligent microphone), AImusic (music shapeshifting), COTODAMA (realtime lyric visualisation), Broomx (immersive projection) and more
• Alongside 30 companies representing the best of British immersive tech and ad-tech
• Meet the founders and experience their products, including an immersive projection booth containing the Broomx MKPlayer360
British Music Embassy Takeover, Tuesday 12 March, Latitude 30, 512 San Jacinto Blvd, AustinAbbey Road Red takeover at the British Music Embassy, 12pm to 4pm
• Three panels on the future of music tech: AI, immersive tech and spatial audio
• Featuring founders in AI music, intelligent instruments, immersive tech, experts in spatial audio and more
• Exclusive performance from UK Mercury Prize nominated artist Novelist with Cotodama’s dynamic lyric visualisation technology
• Live edition of the Abbey Road Spatial Audio Forum discussing advancements in spatial audio and how to bring it fully into the music value chain
• Networking with the founders and experts